Bloom Connections Insights - Bloom Connections

Explore insight, stories, and strategy to grow your business.

Bloom Activation, Uncategorized

The Bloom Playlist: Your Client’s transformation in three songs

“I help X do Y” is easy to forget. The Bloom Playlist tells your client’s transformation in three songs (before, during and after working with you) so people remember you and know who to send your way. Build yours in minutes.

Operations & Technology

The Real ROI of Outsourcing: DeKesha C. Williams on Where Your Time Should Actually Go

DeKesha C. Williams, The Webinar Queen and founder of Your Outsourcing Club, walked Bloom Connections through the difference between revenue producing and revenue supporting work, from the tasks quietly eating your week to the SOPs that let a business run without you, and why outsourcing is really about duplicating yourself.

Operations & Technology

Mastering Day-Of Event Production with Ashley Young

Ashley Young, founder of Ascension Impact, walked Bloom Connections through what actually happens on the day of an event, from the timeline your guests never see to staying calm when plans change, and why every business owner needs someone else running production so they can be present in the room.

Money & Funding

Work Backwards From the Money: What Does Your Revenue Goal Actually Require?

A revenue goal tells you where you want the business to go, but the number alone does not tell you what has to happen to get there. Latifah Abdur shares how to work backward from the money, identify the assumptions inside a revenue plan and use evidence from your business to determine what deserves attention next.

Marketing & Visibility

What Happens When You Bring Your Real Business Questions Into the Room?

What happens when women business owners bring the questions they are actively navigating into a room full of expertise? The first Bloom Connections Business Clinic explored visibility, messaging, revenue, hiring and operations through shared perspectives and practical business conversations.

Marketing & Visibility

Ashley Alleyne on How to Find Speaking Opportunities Where Your Buyers Are Already Sitting

Not every stage puts you in front of the people your business needs to reach. Ashley Alleyne of OTOVA Agency shares three questions entrepreneurs can use to evaluate speaking opportunities, understand who is in the room and decide whether an invitation is worth their yes.

Marketing & Visibility

How to Simplify Content Creation and Repurpose Your Ideas

You may not need more content ideas. Chrisanthi Waldron of Palette Solutions shares how business owners can use the ideas they already have to build a repeatable content system, repurpose one idea across multiple formats, and use AI without losing what makes their brand recognizable.

Communication

How to Make Virtual Networking Work for You | Bloom Connections

Logging into the Zoom room is only the beginning. Learn how to turn introductions, breakout conversations, and follow-ups into genuine relationships and a stronger professional network.

People & Leadership

Self-Care Is Not a Reward: Al’leesha Hamilton on Building Success Without Abandoning Yourself

Self-care doesn't have to wait until the work is finished. Al’leesha Hamilton shares how business owners can think differently about boundaries, capacity and building success they can sustain.

Business Foundations & Growth

How to Create a Business Plan: Growth, Money & What Comes Next

A business plan can reveal more than what belongs on paper. A Bloom Connections workshop led by Latifah Abdur and Leah Davis opened a deeper conversation about growth, money, operations, sales and the decisions behind building a business that fits your life.

Money & Funding

Looking for Funding? Dr. LaToya Hinton Has 3 Resources Worth Exploring

From crowdfunding campaigns to giving circles, Dr. LaToya Hinton shares three resources entrepreneurs and nonprofits can explore when looking for new ways to fund their work.

Marketing & Visibility

Latifah Abdur Explains Why Your Next Content Idea Should Start With a Customer Question

Not sure what to create next? Latifah Abdur explains why your best content ideas may already be hiding in the questions your customers are asking and how those questions can become a roadmap for stronger online visibility.

Communication

The Story Is in the Frame: What Dr. Catasha Davis Taught Us About Business Communication

The facts may stay the same, but the way we present them can change what people hear. Dr. Catasha Davis showed us how framing influences the stories we tell about our businesses and the solutions others see.

People & Leadership

Build a Business That Works With Your Natural Style: Insights From Keyshia Johnson

The business advice that works beautifully for someone else can leave you exhausted. Fractional CHRO Keyshia Johnson explains how understanding your natural behavioral style can help you recognize the ways of working, communicating, networking, and leading that fit you.

Money & Funding

Nhela Vehar Shares 3 Tax Strategies That Could Help Business Owners Keep More of What They Earn

Nhela Vehar shares three tax strategies business owners can explore to keep more of what they earn, from cost segregation and QBI deductions to strategic charitable giving.

Business Foundations & Growth

April Ornelas Wants California Business Owners to Put This Important Filing on Their Calendar

Some of the easiest business deadlines to miss are the ones that do not come around often. April Ornelas showed California business owners how to check their Statement of Information due date and create a simple system for remembering it.